If the Detroit Three need to hold wind of their gross sales sails, it certain gained’t occur on the power of conventional passenger automobiles.
A number of manufacturers from Ford Motor Firm, Basic Motors, and Fiat Chrysler Vehicles posted U.S. gross sales declines in October 2017, all due to the slipping reputation of standard automobiles. In lots of circumstances, the continued power of the crossover/SUV/truck market wasn’t sufficient to tip the scales again within the automakers’ favor.
Let’s begin off on the high, as a result of that’s the place Ford Motor Firm sits. The corporate’s Blue Oval model recorded an October U.S. gross sales enhance of 6.6 %, year-over-year, although the identical can’t be stated for the Lincoln model — the premium division’s gross sales sunk 1.Eight % in comparison with the identical month final yr. (12 months-to-date gross sales are reversed, with Ford down 2.2 % in comparison with 2016 and Lincoln nonetheless beating final yr’s tally by 2.four %.)
So, the place is the quantity coming from?
Do you even must guess? General FoMoCo automotive quantity sunk 2.four % in October in comparison with a yr prior, however SUV gross sales rose 5.three %. With a refreshed Ford F-150 and revamped Tremendous Responsibility out for 2018, Ford truck gross sales shot up 11.four %.
Breaking it down even additional, the sample stays crystal clear. Fusion gross sales are down 6.2 %, year-over-year, with gross sales over the primary 10 months of 2017 dipping 22.6 % from final yr. The Taurus sank 5.four % in October. One shiny spot is the Focus, which recorded a 7.Eight % enhance. Nonetheless, this yr’s Focus gross sales stay 10.four % decrease than final yr’s.
Lincoln noticed its MKZ and Continental sedans report year-over-year drops 10.9 and 18.5 %, respectively, in October. In the meantime, Navigator gross sales rose 9.7 %, the compact MKC crossover rose 10.three %, and the midsize MKX improved by 17.Eight %.
Over in Auburn Hills, Fiat Chrysler Vehicles noticed general gross sales sink by 13 %. The mighty Jeep and Ram manufacturers each misplaced three % of their U.S. quantity final month, in comparison with October 2016, whereas Chrysler dropped 22 %. Fiat fell 33 %. Dodge recorded a 41-percent drop in year-over-year gross sales. Solely Alfa Romeo, one thing of a fledgling model, noticed its gross sales rise following the introduction of the Giulia sedan and Stelvio SUV. With 1,205 automobiles bought in October, Alfa’s tally represented a 5,139 % year-over-year enhance.
Throughout the board, the one FCA fashions to see year-over-year gross sales will increase in October had been the Jeep Compass, Cherokee, and Renegade (up 81, 19, and 9 %, respectively), the Dodge Charger and Durango (up 19 and 11 %, respectively), the Ram pickup line (up 1 %), the Fiat 500L (up 34 % to a whopping 159 models), and the Alfa 4C (up 96 % to 45 models). Of those automobiles, nonetheless, solely the Renegade and Ram pickup closed out October with extra year-to-date gross sales than in 2016, and solely by a small margin.
At Basic Motors, the passenger automotive stoop weighed closely. With all GM divisions combining for a 2.2 % year-over-year gross sales lower, final month noticed GMC grow to be the one model to extend its tally in comparison with October 2016. The truck-and-SUV-only division posted a gross sales enhance of four.6 %, spurred by a 25.5-percent uptick in Sierra gross sales. Acadia gross sales rose modestly (5.2 %), whereas Canyon gross sales rose 2.7 %. This compensated for year-over-year losses with the Terrain, Yukon, and Yukon XL.
Thus far, GMC gross sales in 2017 are up three.7 %.
The identical image will not be as rosy over at Chevrolet, which posted a three.Eight-percent year-over-year dip. Regardless of gross sales will increase of the Equinox crossover (up 28.5 %) and the Silverado pickup line (up 6.Eight %), it wasn’t sufficient to maintain the model within the gross sales black. Sonic gross sales sank 66.four %, year-over-year, and Cruze gross sales plummeted 35 %. The Malibu ended the month down 9.three %. In reality, and this goes in opposition to the trade’s grain, the one Chevrolet automotive to submit a year-over-year gross sales acquire in October was the full-size Impala, which rose 24.1 %.
Over at Buick, gross sales sank four.5 %, year-over-year, within the month of October. Whereas the imported-from-China Envision appears to have misplaced traction, slipping 2.three %, the redesigned Enclave and subcompact Encore crossovers soared by 30.four and 25.2 %, respectively. On the opposite facet of the recognition coin, the LaCrosse sedan and soon-to-be-replaced Regal sank 43.7 and 40.5 %, respectively. Gross sales of Buick model automobiles are down 5.7 % over the primary 10 months of 2017.
Cadillac’s October quantity nearly equalled final October’s displaying, falling brief by zero.1 %. Whereas the favored XT5 crossover picked up steam (rising 19.5 %, year-over-year), rear-drive sedan gross sales plummeted even additional. The ATS dropped 41.7 %, the CT6 flagship fell 39.5 %, and the midsize CTS posted quantity decrease by 23.9 %. Every mannequin bought lower than a thousand models in October.
Nonetheless, as dangerous as these sedans carried out, one four-door passenger automotive got here cheap near outselling all three mixed. The venerable front-drive XTS, lately spared from execution and refreshed for the 2018 mannequin yr, noticed gross sales rise by 49.6 %. Maybe livery corporations are stocking up?
It needs to be famous that October 2017 featured one much less promoting day than October 2016, which helps skew gross sales figures downward (although by how a lot, we don’t know).
[Images: Fiat Chrysler Automobiles, Ford, General Motors]